Artificial intelligence generates content: a new driving force for reshaping the film and television media industry

Abstract

AI generated content, as an emerging force, is reshaping every aspect of film and television production, content creation, and dissemination. It can efficiently produce diverse scripts, dialogues, and scene designs, and accurately locate audience needs through data analysis, thereby promoting the personalization and customization of film and television works. This article aims to explore in depth the application and impact of AI generated content in the film and television media industry, in order to provide useful references and inspirations for the future development of the industry.