Optimization of Exhibition Space Design for Intangible Cultural Heritage: A Case Study of Li Ethnic Weaving and Embroidery Using AHP-TOPSIS

Abstract

Intangible Cultural Heritage (ICH) faces significant threats from rapid modernization. Effective exhibition design plays a crucial role in heritage preservation by enhancing visitor engagement and cultural transmission. This study presents a systematic, quantifiable framework using Analytic Hierarchy Process (AHP) and Technique for Order Preference by Similarity to Ideal Solution (TOPSIS) methods to evaluate and optimize exhibition design, using Radiant Threads of Li People：Exhibition of Achievements in the Safeguarding of Tiraditional Li Textile Techniques of Spinning,Dyeing,Weaving and Embroidering as an empirical case study. Through expert consultation and visitor surveys, we evaluated three exhibition strategies (interactive experience-oriented, cultural immersion and symbolic narrative, and interactive experience-oriented and inheritor participation-oriented hybrid). The results showed that the interactive experience-inheritance hybrid strategy that emphasizes visitor interaction and on-site demonstrations by heritage practitioners is the best strategy for promoting the inheritance of intangible cultural heritage. This study provides measurable insights and suggestions for exhibition planners, which will help heritage protection practices.